Comms planning

Healthcare communications planning and strategy

Plan, prepare, provoke. Our planning workshops spot the gap, reframe the conversation, test the messages, and prepare your PR to create an impact. The starting point of every successful campaign.

Diving into a healthcare comms strategy isn’t a mere exercise in planning. It is a crafted journey that pinpoints your target audiences and discerns the optimal channels to convey your narratives. A communications strategy doesn’t just happen during planning. At EatMoreFruit, we believe in the power of evolution, which is why we continuously refresh our thinking, making sure we’re on track to meet your goals to help your healthcare PR and marketing efforts.

We develop a strategic plan with goals, measurable objectives, identified audiences, key messages and effective tactics. We’re constantly monitoring new channels, ideas and tools including:

• Research and insight
• Messaging development
• Campaign development
• Communications training
• Audience stakeholder mapping
• PR evaluation and measurement